Government image was depending Public Relation institution performance. If public relation institution built good image, government image also will be good. That is why Public Relation institution is spearhead of government image. This suggestion delivered by Bali Governor Made Mangku Pastika in his written speech which read by the Head of Public Relation Institution and Protocol Secretary Bali Province I Putu Suardhika.

This speech was open Forum of Public Relation Institution Officer Coordination in Bedugul Hotel, Baturiti, Tabanan yesterday. He said if transparent public information era had given space for people to deliver their critical thought in watching country’s development and government performance. According to him, people critical characteristic should be aware by Public Relation officer because it was a challenge in doing information service and public relation duty. Public Relation institution should always motivated by critical thought so the institution encouraged to increase their performance in providing complete information, accurate, and up to date.

In the other side, mass media development was walking so fast. Any kind of information serves to the people with its positive and negative influence. This development should be a challenge in serves information in the different format, but effective in delivering government performance. Governor told if government now applied paradigm of good governance and clean government in implementing principle of “Thrift in structure, rich in function.” This principle means functional officer is a spearhead of main duty and organization function including Public Relation institution. “Government performance imaging in people eyes depending on Public Relation institution performance,” said Governor.

Forum of Public Relation Institution Officer Coordination in Bali government followed by 53 Public Relation officer. This activity held until November 12 aimed to equate vision and mission of Bali Province Public Relation functionary, increasing human resource of public relation institution, and discussing problem of their duty. The Method of speech are discussion and field practice. Whole of participants followed speech from sources, discussion, field review, then wrote rilis to report data and field information. Sources are Public Relation Karo and Protocol, the Head of Publication and Documentation of Public Relation and Protocol, Bali Post editor and TVRI Bali editor, and Widya Iswara Badiklat Bali Province.

News by Bali Post